Reverse mortgage ads are found on television,
radio, in print, and on the internet, and many ads feature celebrity
spokespeople discussing the benefits of reverse mortgages without mentioning
risks. We looked closely at dozens of advertisements and met with older
homeowners to learn about their impressions of reverse mortgage ads. Today,
we’re releasing a consumer advisory and report on what we found.
Nora Dowd Eisenhower Office for Older
Americans Consumer Financial Protection Bureau
About the CFPB
The CFPB is a 21st century agency that helps
consumer finance markets work by making rules more effective, by consistently
and fairly enforcing those rules, and by empowering consumers to take more
control over their economic lives.
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